Faradei corporate identity

 

 

CLIENT
ЗАО «Компания «ФАРАДЕЙ»
BRAND
Фарадей-обувь
PROJECT
Russia's joining WTO creates great perspectives for Faradei at the world market. In this relation, company shareholders accepted a pool strategic decisions, in particular, a decision to redesign a trade mark and change corporate style. Basis of the design is capital F letter styled in the oder of fortified structure. Faradei is one of leaders on the market of specialized footwear, the shareholders made decision to use figure one, which will replace a vertical stroke in the F letter. Synonims of new design are reliability, masculinity, brand number